Internet Marketing speaks about advertising and marketing that use the web and email to drive sales via leads from websites, emails and on the internet. They also play a role in building reputation and trust by improving the online presence. Internet marketing play a big role in getting you found in the search engines such as Google.
Internet Marketing agencies build and execute strategies to help businesses gain online importance. They offer focused communications and target messaging by building online communities and followers to your business, products and services. They also engage your prospects, leads and customers to promote about your company in the social media.
Two major activities that an Internet Marketing Agency does for a business is Search Engine Optimization (SEO) and Search Engine Marketing (SEM)